The ME&fern brand was created to produce printed and upcycled merchandise for an Etsy store and Instagram page.

Challenge:  To create branding
and products for an online store and Instagram account. Other challenges included thinking about business model, product pricing, product photography, and illustrations for marketing. 

Each upcycled garment got a new label printed on the inside next to the original. 

Screen printed products. 


As a member of The Vera Project's Screen Print Committee I was given the opportunity to work with Unionbay on The Mixed Media Wearable Art Collection. The pieces were sold at a local boutique called Baby & Company and shown in their window display.  

Vertical composition sketch and final for Illustration for Branding.

Etsy Store + Instagram

© 2018 by Morgan Elrod.